The lifetime sales of the Nintendo DS products might have exceeded 50 million units, but Microsoft’s Xbox 360 is still dominating the US games console market.

According to figures compiled by NPD Group, Microsoft sold 438,000 units of Xbox 360 console in September, capturing 42 per cent of the market.

Overall, gamers spent $534 million on Xbox hardware, software and accessories. The figure, according to Microsoft’s claims, is twice the amount spent on hardware, software and accessories from the nearest rival.

Japanese gaming giant Nintendo sold around 260,000 3DS, 240,000 Wii, and 145,000 DS consoles during September, totaling at 647,000.

Overall, sales of Nintendo consoles jumped 10 per cent from the previous month, allowing the company to hit DS line of products’ lifetime sales to more than 50 million units.

Scott Moffitt, Nintendo of America's executive vice president of sales & marketing,

“The Nintendo DS forever changed the gaming landscape, and the fact that consumers continue to embrace the platform is a testament to its value and mass appeal.”

However, total industry sales on hardware, software & accessories slipped 6 per cent in September as compared with the corresponding period of last year.