“The most striking observation from testing the Fire is that everything is much too small on the screen, leading to frequent tap errors and accidental activation. You haven't seen the fat-finger problem”, explained Jakob Nielsen, the usability guru, while explaining his findings concluded from a qualitative study that has monitored users experiences about the recently released tablet.

In addition, the report has observed the Amazon's proprietary Silk browser for the Kindle Fire as "clunky and error-prone", while insisting that the magazine reading is much better. Besides these drawbacks, a user has also complained about its other negative attributes and notified that it has consumed several minutes while he attempted to log in to Facebook. Further, the user has also notified to press a button unknowingly, and observed it as a possible reason that has caused the delay.

During the test period, it has been identified that the Fire users are better off using the mobile versions of sites with a luxurious feel as they are designed with a particular focus on 3.5-inch mobile screens. All the study participants were believed to have at least two years of experience with the touch screen devices including around 50% Android users as well as half of Apple's iPhone users.

Simultaneously, Nielsen highlighted that this particular research has no intensions for making any advice regarding the purchase of a Kindle Fire and insisted that it aims to explore design guidelines for companies that are likely to have Kindle Fire users.

Prior to this, a number of early reviews of the Kindle Fire have discussed its attributes, especially for business users, that is empowered to support emails as well as Amazon’s branded application store that contains a number of productivity-related applications, although, corporate buyers have expressed more confidence in other available alternatives, including Apple’s iPad.