Twitter’s “@anywhere” feature will allow connection from third-party sites

TwitterIn an attempt to enable Twitter users to connect their microblogging site’s accounts via third-party Websites, Twitter CEO Evan Williams Monday announced at the South by Southwest conference in Austin, Texas, that the company intends introducing a new feature called “@anywhere.”

Twitter’s “@anywhere” platform – which will function similar to the way Facebook Connect allows Facebook users connect to their Facebook accounts through other Websites – will basically make it easier for partner sites to tap into the spurt of messages posted by the Twitterers.

Though there has been no disclosure on when the new feature will go live, it is being said that the initial third-party sites to be connected to Twitter will include eBay, The New York Times, Bing, Yahoo, Amazon, AdAge, Digg, Citysearch, The Huffington Post, Meebo, MSNBC. com, YouTube, and Salesforce. com.

There are also indications that other sites will also be included over time, because Twitter has promised that “rather than implementing APIs, site owners need only to drop in a few lines of javascript” for executing the “@anywhere” service.

Noting that the new “@anywhere” feature will allow Twitter users to interact with one another even without necessarily being on the Twitter Website, a company blog post revealed that the key purpose behind the new “@anywhere” platform is to allow “Website owners and operators to offer visitors more value with less heavy lifting.”