Going by the information forwarded to the Wall Street Journal by ‘inside’ sources, Internet search giant Google would likely introduce Android-based television software to developers at the Google I/O conference to be held on May 19 and 20.

Though there has been no public disclosure about Google’s forthcoming venture, reports reveal that the Google TV technology – which will essentially open set-top boxes, TVs and other devices to Internet content – is probably drawing the attention of partners like Sony, Intel, and Logitech International SA. These partners will likely offer products supporting the Google software.

According to a Wednesday report by Bloomberg, Sony already intends announcing devices that use the Google software and Intel chips at the Google conference. However, sources have also revealed that though a number of Sony’s product roadmaps will include the Android-based Google TV software, the company will not be betting exclusively on the forthcoming technology.

Furthermore, Google is reportedly also testing some kind of “television search” with the Dish Network – a move that will enable users to search for content on the Internet as well as from Dish’s programming.

In fact, by addressing the developers at the forthcoming conference, Google – which uses its annual conference as a platform for showcasing a wide array of technologies that may interest the developers – may be hoping to initiate the developers’ pursuit for building applications for the Google TV platform.