With Amazon. com Inc. and Pearson PLC's Penguin Group (USA) having recently resolved their differences over the book-pricing model that allows publishers to determine their own retail prices, Penguin has once again decided to make its new digital titles available on Amazon’s e-reader, Kindle.
Noting that Penguin has reversed its April 1 decision of halting the delivery of new titles to Amazon in the digital format – a move that affected as many as 150 digital titles -, Penguin Groups’ CEO David Shanks, said: “Our differences have been resolved, and a full selection of Penguin books will be available on the Kindle.”
As per a confirmation by an Amazon spokesman, the agreement in place with Penguin will result in the publisher’s soon-to-be- available offering of its complete range of digital books for the Kindle customers.
During the period when Penguin had halted the availability of its new digital titles on Amazon Kindle, the online retail biggie had priced a number of Penguin’s new hardcover books at merely $9.99 – a price-tag that most publishers abhor on the grounds that it cheapens the value of the books in the minds of the readers.
Earlier this year, most of the bigwig publishers agreed upon a so-called ‘agency model,’ which enables publishers to receive 70 percent of the digital books’ price, with e-book sellers acting as agents and getting 30 percent share.
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