Hulu might become a public entity as reported by the New York Times.

The video streaming service owned by NBC Universal, News Corp and Disney might soon become a public listed firm as hinted the Initial Public Offering might occur in the early fall.

This appears to be a tedious task as Hulu's management, led by ex-Amazon. com executive Jason Kilar, have been trying to advertise it as popularly as they can.

On the flip side it is assumed that this supposedly is a market judgment done in order to test how or what the response of potential investors is.

These service providers are reluctant to the notion of providing content via devices such as media center PCs and game consoles. And this might be the supposed barrier for Hulu.

Hulu at the moment should be concentrating more on how to take leaping advantage of the current market to offer services.

The variation based on thoroughly ad supported and subscription content might offer an opportunity for Hulu.