Admiral Car Insurance, one of the most vital parts of the Admiral Group in Cardiff, gave a statement yesterday saying that its customers in the UK increased by 23% in the first two fiscal quarters of 2010, followed by an evident increase in premiums and in revenue, pushing away the failure of the television marketing of Confused.com, the Company’s official website, to show any success.

Admiral Chief Executive, Henry Engelhardt commented on the rise in revenue, saying that direct reason behind the current prosperity of the car insurance Company is the continuous increase of the public demand on the business and on the UK auto market as a whole. He also added that the challenges faced by the Company now can be summed in two: the international market and the advertisement expenditure.

Executive Engelhardt added, “In sum we now insure more than 150,000 vehicles outside the UK covering four countries. In the first part of next year, we plan to launch an insurance operation in France as the final part of our five-year strategic plan”.

Admiral announced that the new advertisement campaign would be ready within months to ensure that the customers are not totally shut down by the previous campaign.