The Billabong International Ltd is expected to acquire a portfolio of 38 retail stores from its rival General Pants Group and associated parties and the stores include Surf Dive ‘n’ Ski and Jetty Surf banners. The price detail of this takeover is yet to be unveiled and the purchase includes two licensed stores of Billabong. If the purchase completes successfully the global retail portfolio of the company will grow up to around 558 stores.

The group is expecting more than 3% of the total revenues to be collected from the new tortes in the year 2011. Meanwhile the firm said it would strengthen its position in the Australian market to get the strongest retail margin.

The chief executive of Billabong International Ltd, Derek O’Neill has said this acquisition will provide a lot of opportunities in various areas including distribution, back-office support and warehousing of the company to grow up. The direct retail operations played a huge role in the visibility of the company in the buying trends of the end consumers. The acquisition is set to be completed by 1st of November of this year.